groovy butter
Brand Campaign
Production Management, Art Direction, Prop & Food Styling, Set Design, Photography, Stop-Motion GIFs, Post-Production
For Groovy Butter's hemp-infused and matcha nut butters, we designed a visual campaign that encapsulates the brand's psychedelic ethos. Using styled product photography and stop-motion GIFs, each frame serves not just as eye candy but as a gateway into a world where wellness and 1970s flair coalesce. The campaign communicates that Groovy Butter offers more than just delicious butters—it delivers an immersive experience you'll want to be part of.