For Paraiso Creations, we explored the intersection of mental wellness and fashion: a brand built around the therapeutic qualities of psychedelics and entheogenic plants. The visual direction drew from 90s skate culture and zine photography: intimate, raw, slightly undone. We shot the collection on 120mm and 35mm film, letting the grain and warmth of analog carry the mood. Alongside the campaign photography, we produced short-form video content for social.